In a move that has sent shockwaves through the world of snooker, four-time World Champion Mark Selby has reportedly signed a monumental $210 million contract with a major global sports brand. The deal, believed to be one of the largest ever in snooker history, further solidifies Selby’s status as one of the sport’s most marketable and successful players.
Sources close to the 40-year-old snooker icon confirmed the contract details, noting that the agreement includes not only a significant sponsorship deal but also performance-based incentives tied to Selby’s future victories and rankings. The contract, which spans several years, is expected to bolster Selby’s financial portfolio as he continues his career at the top of the game.
Selby, known for his tactical brilliance and mental fortitude, has dominated the snooker scene for over a decade, with his four World Championship titles (2014, 2016, 2017, and 2021) cementing his legacy as one of the sport’s all-time greats. The deal comes at a time when Selby has shown no signs of slowing down, despite fierce competition from rising stars and established rivals like Ronnie O’Sullivan and Judd Trump.
The sponsorship agreement also includes a range of endorsement deals across multiple markets, including Asia and Europe, where snooker continues to grow in popularity. Experts believe the contract not only reflects Selby’s consistent performance but also his global appeal as one of snooker’s most marketable figures.
“I’m thrilled to be part of this new chapter in my career,” Selby said in a statement. “This deal is a huge boost for my future, and I’m excited to continue representing the sport at the highest level.”
The $210 million contract underscores the growing financial landscape in snooker, with sponsorship deals and prize money continuing to rise, making the sport more lucrative than ever before for its top players.